Journal · Notes from the studio
Things I’ve been
thinking about.
Working notes, opinionated takes, the occasional tutorial. Updated when I have something to say.
All posts · 24
Apr 2026
AI can build your website for free. Here's what that buys you.
The big question
↗
Mar 2026
What a website redesign actually costs
Money
↗
Feb 2026
Freelancer vs agency, honestly
Hiring
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Jan 2026
Is Squarespace worth it in 2026?
Platforms
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Jun 2026
Is my old website worth fixing?
Strategy
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May 2026
Why is my Squarespace site slow?
Squarespace
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Apr 2026
Before & after: what a one-week website tune-up can do
Case study
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Mar 2026
The five-step process
Process
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Feb 2026
A small business owner's guide to not getting ripped off on SEO
SEO
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Jan 2026
What "you own everything" means
Principles
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Jun 2026
Migrating from WordPress to Squarespace without losing your SEO
Migrations
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May 2026
How to write your own website copy
Copy
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Apr 2026
The case for boring pricing
Money
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Mar 2026
Five signs your website is quietly costing you clients
Strategy
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Feb 2026
What a custom website actually costs in 2026
Money
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Jan 2026
Squarespace vs Shopify: which one does your small business actually need?
Platforms
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Jun 2026
Why I quietly stopped offering Webflow
Working notes
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May 2026
A small studio’s pricing, written down
Money
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Apr 2026
The case for “live in-platform” mockups
Process
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Mar 2026
Five Squarespace details I tweak on every build
Squarespace
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Feb 2026
How I onboard new clients in 30 minutes
Process
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Jan 2026
A year of declining 60% of inbound
Money
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Jun 2026
Migrating from Squarespace to Shopify, properly
Squarespace
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May 2026
On naming things you’ll have to type forever
Working notes
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